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Naruka Ceramics

Strategy and Visual Identity

Naruka is a studio for Slow Ceramics in Munich, Germany. The founder Anna handcrafts sustainable ceramics that help people create oases of rest, contemplation and well-being even in the stressful everyday life.  

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I was commissioned to develop a brand strategy (including claims, customer profiles and a product range), as well as the development of a visual world that match the brand values. 

 

I creted the logos in dynamic design, defined fonts and colors, and developed layout formats and initial assets.

Strategy

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Logo and Corporate Identity

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Assets

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